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Integrations

Integrations.

Connecting your systems into a seamless, fully integrated technology stack.

Integrations
What it is

Connect your technology stack

The value of a tech stack is in how well the parts talk to each other. We connect CRMs to property management systems, marketing tools to sales platforms, phone systems to helpdesks — using native integrations where they exist, Zapier or bespoke middleware where they don’t.

What's included

Native integration configuration

Zapier & other middleware integrations

Serverless middleware for complex or high-volume integrations

Two-way sync & conflict resolution

Webhooks, APIs & event streams

Ongoing monitoring & error handling

How we do it

A process that earns its place.

Every integration we build follows the same general process. We adapt to suit the nuance of the project, but the process stays the same.

01

Scope

We explore every system & its documentation in detail to understand what’s feasible.

02

Design

We detail how the data will flow & where the integration will be hosted.

03

Build

Thorough testing in staging followed by monitoring & documentation.

04

Maintain

We set up alerts that route to us & fix breaks before your team even notices.

Testimonials

What clients say about our integrations

“His expertise in HubSpot development & complex integrations really shows, particularly in the way he understood our Yardi environment & translated our business needs into practical, reliable solutions.

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Winfred Asare-Brown
Head of Systems
Vertus

“Incremental helped us to implement HubSpot & integrate with our property management system… helped design & implement a system which has increased our productivity massively.”

James pellington
James Pellington
Associate Director
Sable Capital

“They helped us design & build a set of custom objects with complex relationships & extensive properties, & supported us through the integration with our ERP.”

James roberts
James Roberts
Head of RevOps
ASK4

“Mark has been absolutely critical… A real expert in what he does. We would recommend Mark/Incremental to anyone looking to set up or optimise their marketing, lead gen, processes & integrations with other systems.

David bryson-sharples
David Bryson-Sharples
Central Operations Manager
VervLife
Platforms

Integrations, platform by platform

We deliver integrations right across the stack. We go deepest on HubSpot, Attio & Intercom — take a look at the dedicated integrations page below. For the rest, head to the platform’s overview to see how it fits.

Common questions

What clients usually ask about integrations.

Not seeing your question? Ask it directly — we’ll usually answer the same day.

Which platforms do you integrate?

Anything in our partner stack & most things outside it. If it has an API, a webhook or a sync product, we can probably wire it up.

Do you use Zapier or build custom middleware?

Whichever fits the problem. Zapier is great for fast, low-risk flows. Custom middleware (Node / serverless) is better when the data is high-volume, sensitive or needs strict error handling. We tell you which up front.

How long does an integration take to build?

It depends on the complexity, but most straightforward integrations are live within one to three weeks. More involved builds — high-volume syncs, bespoke logic or legacy systems with quirks — can take longer. We scope each one upfront so you’ve got a realistic timeline before any work starts.

How secure are the integrations you build?

Security is baked in from day one. We use authenticated connections, least-privilege access & encrypted data transfer as standard. For sensitive data flows, we’ll go further — IP allow-listing, secrets management, audit logging — & talk you through exactly what’s in place before anything goes live.

Can you fix or improve an integration someone else built?

Yes. We’ll start with a short audit to understand how it’s wired up, where the weak points are & what’s worth keeping. From there we can patch specific issues, rebuild problem areas or replace the whole thing — whichever makes the most sense for your situation.

Start the work

Ready to connect systems?

No drawn-out setup. No arduous back & forth. Just three practical steps to understand what you need & agree the right approach.

01
A 30-min intro call
02
A shaped proposal
03
We pick a start date